CRM development

CRM Systems Built Around Your Process

You need a CRM that fits how your team actually sells, not one that forces a new process. Our engineers build systems around your workflow.

Speak with us
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175+ full-time employees
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First Stop Health company logo.
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Roc360 logo with stylized R and 360° text.
FragranceNet.com logo with a vintage perfume atomizer icon and the tagline 'Trusted online since 1997.'
Elevate Aviation Group logo in white text.
Gensler company logo in white text on transparent background.
FrankCrum company logo with stylized hexagonal symbol.
PFL logo with a crown above the letters.
ServiceTitan company logo with a stylized lion's head to the left of the text.
First Stop Health company logo.
Quicken white logo
Generac brand logo in white text on transparent background.
APA poolplayers.com logo with hand holding a pool cue and ball.
Proven CRM expertise

Your CRM fits how your team actually works

We build and customize CRM systems using Salesforce and custom platforms that fit your sales process instead of forcing a new one. Our engineers integrate your CRM with the tools your team already relies on, from email and marketing automation to internal reporting.

Salesforce Customization

We customize Salesforce workflows, objects, and automations to match your specific sales and service processes.

Custom CRM Development

We build custom CRM platforms when off-the-shelf tools don't fit your unique business requirements.

CRM Integration

We connect your CRM to email, marketing, and support tools you rely on.

Data Migration & Cleanup

We migrate customer data from legacy systems into your new CRM, cleaning and de-duplicating records so your team starts with reliable data.

CRM Implementation

High-performance CRM deployment capabilities

Every engagement is an opportunity to deliver custom results that are unique to your business and desired outcomes. Our architects and engineers will build solutions that deliver results and adapt to your growing needs. Here are some examples of how we achieve results:

Salesforce Customization & Configuration
  • Workflow Automation: Build processes that match your sales cycle
  • Custom Objects: Extend Salesforce to fit your unique data model
  • Reporting & Dashboards: Give your team visibility into performance
Custom CRM Platform Development
  • Custom Development: Build CRM platforms when off-the-shelf tools fall short
  • Pipeline Management: Track deals and customer relationships accurately
  • Role-Based Access: Control visibility across your sales organization
CRM Integration & Automation
  • Email Integration: Sync communications directly into your CRM
  • Marketing Automation Sync: Connect campaigns to customer records
  • Support Tool Integration: Give service teams full customer context
  • API Connections: Link your CRM to other business systems
Data Migration & Quality Management
  • Legacy Data Migration: Move customer records into your new CRM without losing history or context
  • De-Duplication: Clean and consolidate duplicate customer records for accuracy
Engagement Models

Your needs, your way of working.

The right engagement model reduces risk, accelerates delivery, and lowers total cost.

Specialized Services

Clarify your process, simplify adoption, improve data quality.

We offer specialized CRM services to clarify your sales process, simplify user adoption, and improve the quality of your customer data.

CRM Strategy Consulting

We help you choose and configure the right CRM platform for how your team actually sells.

CRM Health Audits

We audit your existing CRM for data quality, workflow gaps, and adoption issues that are limiting its usefulness.

Why Choose Us

Complete transparency, adaptability, and unwavering focus on the long-term partnership.

Nearshore Excellence

We have long recognized Costa Rica's potential as a nearshore development hub, and we’ve spent more than two decades perfecting our model.

SOC 2 Type 2 Certified

We maintain rigorous security standards with SOC 2 Type 2 certification, comprehensive background checks for all employees, ongoing security training, and Mobile Device Management for all company devices.

AWS Partnership & Technical Depth

As an AWS Certified Partner with expertise across Azure and Google Cloud, we bring infrastructure and architecture knowledge that perfectly complements our core development capabilities.

30-Day Satisfaction Guarantee

We offer a 30-day guarantee on every new resource for the entire life of the engagement. If you aren't satisfied within the first month, you don’t pay.

40+ Long-Term Client Relationships

Our average client tenure is over three years, with more than 25% of our clients partnering with us for five years or more. These are partnerships built on mutual success.

Industry-Leading Retention

Our long-tenured employees and high eNPS are a benefit to clients through consistency and accumulated institutional knowledge.

our testimonials

Customer experiences that
speak for themselves

CTO, Equity Estates
"Their practical knowledge on the AI side... is also highly impressive."

"The quality of their resources has been exceptionally high and consistent. Their backbench of technical expertise is a game-changer."

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CEO, Patient Studio
"The degree of engagement and communication exhibited by their team was remarkable."

"I can confidently say that my experience working with First Factory left me entirely delighted with both the process and the end result."

Abstract orange circular gradient with concentric rings fading outwards on a transparent background.
Director of Technology, Bellator MMA
"Since launching our platform, our audience has been growing exponentially."

"First Factory's agility and development speed were their most impressive assets. Whenever we requested something, their turnaround time was commendable. There was nothing First Factory could have improved on."

Abstract orange circular gradient with concentric rings fading outwards on a transparent background.
VP, Outsourcing Financial Services Company
"First Factory’s responsiveness to our requests and issues is excellent."

"First Factory’s resources are very technically skilled. Additionally, they provide strong customer service and are very adaptable to our processes."

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CTO, FinTech & Services
“I always trust them to get the work done”

“First Factory is always on point with execution. They’re thorough and often finish ahead of schedule.”

Abstract orange circular gradient with concentric rings fading outwards on a transparent background.
COO, Telemedicine Provider
“Exactly what we needed.”

“We were able to successfully launch our mobile app because of the work that they provided, which was a huge cost savings driver for our company.”

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VP Engineering, Software Company
"Everything has been great."

"First Factory has great cost and relationship management, strong performance management, and quality candidates."

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Executive, Reti360
"The application is incredibly well-designed and has some of the highest-quality work we’ve seen."

"We were really impressed with their grasp and understanding of the problems we brought to them. First Factory was flexible and accommodating to ensure we had the right individuals working on the project."

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President & CEO, OneWorld Inc.
"They’re always on time, and they’re committed."

"Their flexibility and project management are the highlights of working with them, especially because you never know what will happen in our industry."

Abstract orange circular gradient with concentric rings fading outwards on a transparent background.
CTO, Equity Estates
"Their practical knowledge on the AI side... is also highly impressive."

"The quality of their resources has been exceptionally high and consistent. Their backbench of technical expertise is a game-changer."

Abstract orange circular gradient with concentric rings fading outwards on a transparent background.
CEO, Patient Studio
"The degree of engagement and communication exhibited by their team was remarkable."

"I can confidently say that my experience working with First Factory left me entirely delighted with both the process and the end result."

Abstract orange circular gradient with concentric rings fading outwards on a transparent background.
Director of Technology, Bellator MMA
"Since launching our platform, our audience has been growing exponentially."

"First Factory's agility and development speed were their most impressive assets. Whenever we requested something, their turnaround time was commendable. There was nothing First Factory' could have improved on."

Abstract orange circular gradient with concentric rings fading outwards on a transparent background.
VP, Outsourcing Financial Services Company
"First Factory’s responsiveness to our requests and issues is excellent."

"First Factory’s resources are very technically skilled. Additionally, they provide strong customer service and are very adaptable to our processes."

Abstract orange circular gradient with concentric rings fading outwards on a transparent background.
CTO, FinTech & Services
“I always trust them to get the work done”

“First Factory is always on point with execution. They’re thorough and often finish ahead of schedule.”

Abstract orange circular gradient with concentric rings fading outwards on a transparent background.
COO, Telemedicine Provider
“Exactly what we needed.”

“We were able to successfully launch our mobile app because of the work that they provided, which was a huge cost savings driver for our company.”

Abstract orange circular gradient with concentric rings fading outwards on a transparent background.
VP Engineering, Software Company
"Everything has been great."

"First Factory has great cost and relationship management, strong performance management, and quality candidates."

Abstract orange circular gradient with concentric rings fading outwards on a transparent background.
Executive, Reti360
"The application is incredibly well-designed and has some of the highest-quality work we’ve seen."

"We were really impressed with their grasp and understanding of the problems we brought to them. First Factory was flexible and accommodating to ensure we had the right individuals working on the project."

Abstract orange circular gradient with concentric rings fading outwards on a transparent background.
President & CEO, OneWorld Inc.
"They’re always on time, and they’re committed."

"Their flexibility and project management are the highlights of working with them, especially because you never know what will happen in our industry."

Abstract orange circular gradient with concentric rings fading outwards on a transparent background.
our process

From Alignment to Delivery,
Without the Chaos

  1. Process & Requirements Assessment
    Our engineers review your sales process, existing tools, and data quality to recommend the right CRM platform and configuration for your team.
  1. Workflow & Data Model DesignBefore configuration begins, we design the objects, workflows, and automations your CRM needs to match your actual sales process. This planning keeps adoption high because the system fits how your team already works.
  1. Configuration & Integration
    Our engineers configure Salesforce or build a custom CRM, integrating it with your email, marketing, and support tools as we go.
  1. Training & Ongoing Support
    Our engineers support your team's adoption and continue refining the CRM as your process evolves.
COMPARE YOUR OPTIONS

Nearshore Software Delivery, No Tradeoffs

Your Options
Traditional Offshore Vendors
Hiring In House
U.S. time zone alignment
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Flexible engagement models
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Ramp up/down capacity as needed
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Direct access to dedicated full-time engineers
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Built-in management support and oversight
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High team tenure & employee satisfaction
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Enterprise security + SOC 2 Type 2 Compliance
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30-day risk-free guarantee
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Frequently asked questions

Everything you want to know explained clearly

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