First Factory COO Featured on the On Brand Podcast

Transformative software solutions aren't about rebuilding your team. First Factory's nearshore talent delivers long-term value and a true partnership.

Don Gregori

August 31, 2026

Instructions

If you intend to use this component with Finsweet's Table of Contents attributes follow these steps:

Remove the current class from the content27_link item as Webflows native current state will automatically be applied.
To add interactions which automatically expand and collapse sections in the table of contents select the content27_h-trigger element, add an element trigger and select Mouse click (tap)
For the 1st click select the custom animation Content 27 table of contents [Expand] and for the 2nd click select the custom animation Content 27 table of contents [Collapse].
In the Trigger Settings, deselect all checkboxes other than Desktop and above. This disables the interaction on tablet and below to prevent bugs when scrolling.

H2 Heading Title

Emergent Leadership Beats Overwhelm

Don Gregori, COO of First Factory, joined host Nick Westergaard on the On Brand podcast to talk about emergent leadership and why so many leaders still feel overwhelmed despite having more advice, tools and resources than ever before.

‍

The conversation draws on themes from Don’s book, The Emergent Leader: A Guide to Brand Building, Leadership, and Self-Mastery, exploring what leaders miss when they focus on tactics instead of the bigger picture.

Have questions? We’re ready to support you

Have questions or need more details? Our team is always happy to guide and support you anytime.

Get started today

Don Gregori

COO

Don Gregori is the Chief Operating Officer of First Factory, a multinational software solutions provider based in New York with nearshore operations in Costa Rica. A certified AI Business Leader, Don brings over 25 years of experience helping businesses from startups to Fortune 500 companies navigate product development, digital transformation, and AI adoption. He is a contributing author to The AI Journal and the author of The Emergent Leader, releasing June 16, 2026.

Table of contents

Emergent Leadership Beats Overwhelm

Have questions? We’re ready to support you

Related Blogs